For all those who enter by car from the Inn valley motorway in Wattens, the iridescent colors in magic crystal pillar at the entrance is obvious. Since 2001, created by Swarovski for the World Championships in St. Anton Pillar, it sparkles as a symbol of the innovative power of Wattens industry. An innovative lighting technology is the heart of this unique look muzzle - they rekindled the brilliance of thousands of crystals and transformed them into a visually new sensation.
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